Melania Trump launched her own non-fungible token (NFT) opportunities on Thursday, December 16, 2021, where she will regularly release one-of-a-kind pieces and a portion of the proceeds will go to charity.
The first NFT is a watercolor painting of the former first lady’s eyes that she signed and includes a quick audio message: ‘My vision is: Look forward with inspiration, strength, and courage.’
The NFT titled ‘Melania’s Vision’ by French artist Marc-Antoine Coulon is worth about $185 at the time of publication.
Trump’s first sale ends December 31, the minute before midnight on New Year’s.
Before becoming the first lady, Melania had a successful career as a model where she became known for her piercing blue eyes.
‘Melania Trump’s personal journey has been enlightening; from Slovenia through Europe and into the United States of America — including as First Lady,’ the page selling Trump’s first NFT reads.
‘The beauty and hardships of individuals, majestic landscapes, and profound architecture have entered her lens and remain in her heart,’ the description adds.
‘Marc-Antoine Coulon’s breathtaking watercolor embodies Melania Trump’s cobalt blue eyes, providing the collector with an amulet to inspire. Melania’s Vision provides the collector with strength and hope.’
It notes: ‘A portion of the proceeds from the sale of the artwork will be donated to support children in the foster care community.’
More specifically, some of the funds from the sale will assist children aging out of the foster care system and will give them access to resources to develop skills in computer science and technology.
Non-fungible tokens – or NFTs – are unique and non-interchangeable units of data stored on a digital ledger or blockchains, the same technology behind cryptocurrencies like Bitcoin.
NFTs are typically used to identify proof of ownership of reproducible digital or physical assets such as pictures, videos, and audio files.
The 45th first lady has kept quite a low profile since leaving Washington, D.C. following Donald Trump’s 2020 reelection loss.
Melania Trump’s NFTs will be sold exclusively on her website MelaniaTrump.com.
The assets will be purchased through the Solana blockchain with SOL, the platform’s native cryptocurrency. The NFT went on sale for 1 SOL, which is approximately $185 as of Thursday morning.
Future NFTs will be in three different elements – digital artwork, physical artwork, and a physical accessory of historic notes. The latter is scheduled to go on auction in January.